2023 Volkswagen ID.4 vs. 2023 Nissan Ariya

March 9th, 2023 by

You want a vehicle with a lot of cargo room, but you don’t want to pay more at the pump for all that fuel. That’s where an all-electric SUV comes in. With huge savings on fuel and tons of room for your passengers and gear, an all-electric SUV can give you the best of both worlds. Purchasing an electric SUV can also help you avoid maintenance costs and be friendlier to the environment. If you’re looking to buy an SUV, you may be considering the Volkswagen ID.4 and the Nissan Ariya. We’ll go over how these two models stack up and help you decide which is best for you.

Trims and Pricing

The Nissan Ariya comes in four trims, including the Venture+, Engage, Evolve+, and Empower+. Each trim comes in front-wheel drive and all-wheel drive options. The lowest trim level for the Ariya is the Venture+, and it has a starting MSRP of $43,190. A Nissan Ariya in the highest trim and with additional options can be as much as $60,190.

The 2023 Volkswagen ID.4 comes in eight trims, including Standard, Pro, all-wheel drive Pro, S, Pro S, all-wheel drive Pro S, Pro S Plus, and all-wheel drive Pro S Plus. These are the starting MSRPs for each trim level:

  • Standard: $38,995.
  • Pro: $43,995.
  • AWD Pro: $47,795.
  • S: $43,995.
  • Pro S: $48,995.
  • AWD Pro S: $52,795.
  • Pro S Plus: $51,445.
  • AWD Pro S Plus: $55,245.

The entry-level trim for the ID.4 is less expensive than the entry-level trim for the Ariya, which may make it more accessible for financially savvy shoppers or those who are new to electric SUVs and don’t want to spend too much. The ID.4’s wide range of trims also makes it easy for you to find the perfect balance of price and features, providing you with the most value for your money.


At first glance, you can see that both the ID.4 and the Ariya have futuristic-style exteriors that show off their future-forward engines. When comparing the two, the first thing you may notice is how VW and Nissan differ in their approach to the grille for the electric SUV. The Nissan Ariya has a black shield with the Nissan logo in the center and lights that slant down toward the center of the car.

The VW ID.4 chooses to forgo the shield for a sleek and simple line between the headlights on which the VW logo rests. Where the Ariya goes for more in terms of details and adornments, the ID.4 chooses to keep it simple and sleek, which gives it a more cohesive look compared to the Nissan.

The ID.4 comes in colors including Arctic Blue Metallic, Aurora Metallic, Tourmaline Blue Metallic, Deep Black Pearl, Opal White, and Pure Gray. All of these options come with a black roof that helps to provide depth and contrast to the ID.4’s exterior. These are some exterior features of the ID.4:

  • Power folding door mirrors.
  • Signature exterior lighting.
  • Available 20-inch alloy wheels.
  • Panoramic fixed glass roof.
  • Automatic sunshade for glass roof.
  • Available silver roof rails and accents.

The Ariya also comes in two-tone colors, including Deep Ocean Blue, Boulder Gray Pearl, Brilliant Silver Metallic, Everest White Pearl, Black Diamond Pearl, and Gun Metallic. These are some exterior features of the Ariya:

  • Power liftgate.
  • Lighted charging port.
  • High beam assist.
  • LED Daytime Running Lights.
  • LED headlights and fog lights.


The Ariya and ID.4 both have bench rear seats and can seat up to five total passengers. These are some of the primary interior features of the Nissan Ariya:

  • Panoramic moon roof.
  • Available motion-activated liftgate.
  • Available wireless charger.
  • Available heated seats.
  • Dual-zone temperature control.
  • Ambient interior lighting.
  • Cargo organization system.
  • Power center storage with a tray table.
  • Multi-color illumination.

The ID.4 outperforms the Ariya in storage space, offering more than 30 cubic feet compared to the Ariya’s 22 cubic feet. That may not seem like a big difference, but when you’re trying to fit one more suitcase in the back of the SUV, it can be very helpful. These are some of the primary interior features of the Volkswagen ID.4:

  • Available heated rear seats.
  • Climatronic Touch three-zone automatic climate control.
  • Heated steering wheel.
  • 12-way adjustable power and memory seats.
  • Rear seat armrest with cargo pass-thru and cup holders.
  • Wireless phone charging.
  • Heated windshield.


The VW ID.4 has an EPA Estimated Range of 275 miles, which can help you go further on each charge. Just because you’re going electric doesn’t mean you’re compromising on power, as the ID.4 comes in all-wheel drive options and can go from zero to 60 miles per hour in just 5.7 seconds. The electric engine in the ID.4 produces up to 295 horsepower for impressive power and performance when you need it most.

Not only does the ID.4 bring power and performance, but it also makes charging your vehicle a breeze. No more standing outside in the cold or rain while you wait for your car to fill with gasoline because with the ID.4, you can charge comfortably at home in just over seven hours, or in just 30 minutes at one of the 45,000 chargers you gain access to when you become an ID.4 owner.


The ID.4 and the Ariya both come with robust safety suites that offer all-around coverage for drivers and passengers. The ID.4 comes with a Driver Assistance system that includes visibility features like Light Assist and Area View. It also includes Park Distance Control and Dynamic Road Sign Display to help you find information and avoid collisions.

The Nissan Ariya comes with safety features like Automatic Emergency Braking with Pedestrian Detection to help you drive safely in cities and around pedestrians. It also comes with high-beam assist and an Intelligent Forward Collision Warning to help the driver stay safe and avoid hitting obstructions or other vehicles.

We hope this guide has helped you learn more about the Volkswagen ID.4 and the Nissan Ariya. With plenty of room, impressive range, and a modern, striking aesthetic, the ID.4 can help you improve your curb appeal while reducing your fuel spending. For more information on all-electric SUVs, to learn about our current inventory of new cars, or to schedule a test drive, reach out to our team of friendly professionals today.

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